Adidas and Yohji Yamamoto unveil The Innovative Y-3 S-Gendo Run – A Fusion of Heritage and Futurism in Footwear

The new adidas and Yohji Yamamoto Y-3 S-Gendo Run Shoe

Adidas in collaboration with iconic designer Yohji Yamamoto, has launched the Y-3 S-GENDO RUN sneaker, the latest installment in the GENDO series first introduced in 2022. This new addition pushes the boundaries of traditional sneaker design, merging historical influences with avant-garde concepts to craft a silhouette that’s both groundbreaking and aesthetically bold.

The Art of Negative Space and Advanced Technology

The new adidas and Yohji Yamamoto Y-3 S-Gendo Run Shoe

Inspired by the themes of Chapter 1 of the Y-3 SS24 collection, which delves into the intriguing blend of organic and synthetic elements, the Y-3 S-GENDO RUN challenges conventional design norms.

It features a hollow plate that experiments with negative space and elevation, drawing on the Japanese principle of ‘Ma’—suggesting that the void or space between objects can have its own form and function, and offer a deeper meaning.

Read more: Adidas TERREX Agravic Speed Ultra – Everything You Need To Know About The Upcoming Launch

The new adidas and Yohji Yamamoto Y-3 S-Gendo Run Shoe

This sneaker is a testament to Y-3’s “Contra-Natural” approach, combining the cutting-edge midsole technologies from Adidas’s latest running innovations with the timeless aesthetics of its classic trainers. The Y-3 S-GENDO RUN is constructed with a mix of breathable mesh, suede, and leather, ensuring not only a striking look but unparalleled comfort.

The new adidas and Yohji Yamamoto Y-3 S-Gendo Run Shoe

It sits on a Lightstrike midsole integrated with a hollow Pebax® plate that includes a poured-in EVA element, presenting a silhouette that’s as visually arresting as it is technologically advanced.

Bridging the Gap Between Eras

The new adidas and Yohji Yamamoto Y-3 S-Gendo Run Shoe

Completing the sneaker’s design is an expressive outsole that encapsulates a meeting of past and future. It features a seasonal floral graphic juxtaposed with a traditional herringbone tread, symbolizing a seamless connection between bygone technologies and the innovations of tomorrow.

The Y-3 S-GENDO RUN sneaker exemplifies how Adidas and Yohji Yamamoto continue to redefine the landscape of athletic wear, merging the legacy of sportswear with the frontier of fashion design.

Read more: Adidas Revitalizes Supernova Series with New Dreamstrike+ Foam

Tags from the story
Leave a comment

Din e-postadress kommer inte publiceras. Obligatoriska fält är märkta *