Fitness- och nutritionsmarknaden befinner sig i ett strukturellt skifte. Det handlar inte längre om träning eller kost, utan om optimering av kroppen som system. Konsumenter efterfrågar mätbar effekt, individanpassning och lösningar som fungerar i vardagen – inte bara på gymmet.
För att identifiera vilka trender som faktiskt driver utvecklingen har jag analyserat data från Exploding Topics (Semrush), Google Trends, Amazon Trending products, Ahrefs och Pinterest Trends. Kombinationen ger både tidiga signaler, långsiktigt sökbeteende och visuell livsstilsdata – perspektiv som tillsammans visar varför vissa produktkategorier nu växer snabbt.
Från träning till återhämtning som huvudstrategi
En av de tydligaste förändringarna är att återhämtning gått från komplement till kärna. Produkter som tidigare användes av elitidrottare eller fysioterapeuter har blivit mainstream.
I trendmaterialet syns tydligt hur kategorier som:
- rödljusbaserad terapi
- kompressionslösningar för ben och leder
- muskelstimulerande enheter
- vibrationsteknik
inte längre positioneras som ”rehab”, utan som förebyggande och prestationshöjande. Det speglar ett bredare skifte där konsumenten inte tränar mer – utan smartare.
Massageapparater – Nu produkter för alla
Ett område där vi sett en oerhört snabb utveckling de senaste åren är massageapparater för hemmabruk. Det är inte länge sedan vi fick nöja oss med halvdana massagepistoler för att sköta arbetet.
Nu är dessa massagepistoler både mer effektiva, prisvärda och effektiva – samtidigt som en mängd nya avancerade produkter lanserats.
En produkt som trendar just nu både i Sverige och internationellt är Compression Recovery Boots och även produkter för isbad är väldigt populära världen över.
Massagekudden är även den en produkt som varit populär en längre tid, men nu är den betydligt mer avancerad och kombinerar ofta rödljusterapi med mer effektiv och djupgående massage.
Detta är en produkt som är väldigt effektiv för många områden på kroppen.
Heta produkter inom detta område:
Rödljus och ljusterapi – Från nisch till norm
Rödljusbaserade produkter är ett av de tydligaste exemplen på hur en tidigare smal teknik nu blivit en konsumenttrend. I stället för att användas punktvis eller kliniskt integreras rödljus i vardagsrutiner för:
- muskelåterhämtning
- ledkomfort
- cirkulation
- hud och vävnad
Det som driver tillväxten är inte bara tekniken i sig, utan formatförändringen. Större paneler, mattor och kombinationsenheter gör att användaren kan behandla hela kroppen samtidigt – något som kraftigt sänker tröskeln för regelbunden användning.
Bland enskilda produkter som trendar i sökvolym märks rödljuspaneler, rödljusbälten och rödljusmasker.
Dessa produkter används till allt från muskelbehandling till ljusterapi och skönhet.
Heta produkter inom detta område:
Wearables – Kroppen som beslutsunderlag
En annan central del av meta-trenden är health tracking. Ringar, sensorer och andra bärbara enheter har förändrat hur människor förhåller sig till träning och kost. När återhämtning, sömn och stress blir synliga i data, förändras också beteendet.
Detta har i sin tur ökat efterfrågan på produkter som kan:
- förbättra återhämtning mellan pass
- sänka stressnivåer
- påverka nervsystemet indirekt
Produkter för återhämtning säljs inte längre på löften – utan på hur de passar in i en datadriven vardag.
Heta produkter inom detta område:
- Smarta ringar (Oura, Samsung)
- Smart Glasses (Oakley Meta, Ray-Ban Meta)
- Smart Watches
Nutrition: Från makron till funktion
Samma mönster syns tydligt inom kost och tillskott. I trendmaterialet dominerar inte längre klassiska ”dietprodukter”, utan funktionella ingredienser med specifika användningsområden.
Exempel på tydligt växande kategorier är:
- kreatin (inte bara för styrka, utan kognitiv uthållighet)
- kollagen (leder, hud, vävnad)
- plantbaserat protein (kombinerat med tolerans och funktion)
- longevity-orienterade blandningar
Det handlar mindre om volym och mer om precision. Konsumenten vill förstå varför något används – och när.
Heta produkter inom detta område:
- Kreatin
- Kollagen
- Magnesium
Hybridträning skapar nya produktkrav
En avgörande strukturell förändring är att träning inte längre är platsbunden. Smarta hemmagym, kompakta träningslösningar och uppkopplade system gör att fler tränar hemma – men inte isolerat från gymmet.
Detta driver fram produkter som:
- är portabla
- kräver minimalt med förberedelse
- kan användas både före och efter träning
Återhämtning sker i vardagsrummet, inte i behandlingsrummet.
Heta produkter inom detta område:
- Gåband
- Roddmaskiner
- FlexiCore Trainer
Produktanalys – vad trenderna faktiskt pekar mot
| Produktkategori | Varför den växer |
|---|---|
| Rödljusenheter | Helkroppsanvändning, låg tröskel, kontinuitet |
| Kompressionsprodukter | Cirkulation, återhämtning, stillasittande liv |
| Vibration & stimulans | Nervsystem, muskelrespons, tidseffektivitet |
| Wearables | Datadrivna beslut, beteendeförändring |
| Funktionella tillskott | Precision, longevity, tydlig effekt |
Slutsats – Hälsa som system, inte projekt
Det som förenar alla dessa trender är ett gemensamt skifte i mindset. Hälsa ses inte längre som ett projekt med start och slut – utan som ett system som kräver kontinuerlig justering.
Fitness, nutrition och återhämtning har smält samman till ett sammanhängande ekosystem där produkter inte konkurrerar, utan kompletterar varandra. Den konsument som växer fram är mer informerad, mer krävande – och mindre intresserad av snabba lösningar.
Det är i detta landskap de nya produktkategorierna växer fram. Inte för att de är nya i sig, utan för att tiden är rätt.
Metatrender inom träning och kosttillskott
Källa – Sök bland Trendande ämnen inom hälsa och träning (Exploding Topics)
| Sökord | Beskrivning | Kategorier | Märke | Tillväxt | Volym | Tillväxtindikator | Hastighetsmätare | Säsongsvariation | Sentimentindikator | Prognos | Tidsram | Kanaler |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Wolverine peptide | An injectable therapy designed to accelerate healing, reduce inflammation, and enhance tissue health. It is distinguished by its potential to promote rapid recovery and improve overall tissue condition, making it a valuable tool in medical treatments focused on recovery and rehabilitation. This peptide therapy is primarily targeted at individuals seeking enhanced healing processes, such as athletes, patients recovering from surgery, or those with chronic inflammatory conditions. | health,fitness,supplements,healthcare | No | +9900% | 3600 | Exploding | Exponential | Low | Neutral | Growing | Past 5 years | Facebook: 0.28, Instagram: 0.40, LinkedIn: 0.16, Pinterest: 0.09, Reddit: 0.12, TikTok: 0.57, Twitter: 0.33, YouTube: 0.36 |
| Dfyne | Dfyne is a fitness and lifestyle brand that offers a wide range of activewear and accessories designed for both men and women. Their product lineup includes leggings, sports bras, hoodies, and other athletic clothing, all aimed at providing comfort and performance for workouts and everyday wear. Dfyne primarily targets fitness enthusiasts and active individuals looking for stylish and functional athletic apparel | fashion,sports,sports-outdoors,clothing,fitness | Yes | +9200% | 368000 | Exploding | Exponential | Low | Neutral | Stationary | Past 5 years | Facebook: 0.87, Instagram: 1.00, LinkedIn: 0.46, Pinterest: 0.86, Reddit: 0.75, TikTok: 1.00, Twitter: 0.66, YouTube: 0.74 |
| Silent basketball | A type of basketball designed to be noiseless or soundless, often used for indoor training to minimize noise. Silent basketballs are typically made with materials that dampen sound upon impact, making them ideal for use in environments where noise reduction is important. This product is particularly beneficial for individuals or teams practicing in shared or noise-sensitive spaces, such as schools, residential areas, or multi-use facilities. | entertainment,sports-outdoors,sports,fitness | No | +9200% | 33100 | Exploding | Exponential | Low | Positive | Stationary | Past 5 years | Facebook: 0.63, Instagram: 0.60, LinkedIn: 0.26, Pinterest: 0.69, Reddit: 0.46, TikTok: 0.82, Twitter: 0.35, YouTube: 0.64 |
| Ultrahuman | Bengaluru-based longevity and health-monitoring platform that designs, manufactures, and sells health tracking devices. Ultrahuman differentiates itself by offering advanced health tracking solutions such as the Ultrahuman Ring Air health tracker and the Ultrahuman M1 Continuous Glucose Monitor, along with services like the pre-release Ultrahuman Home health monitor and Blood Vision blood testing services. The platform primarily targets health-conscious individuals and those looking to monitor and improve their long-term health and wellness. | technology,health,fitness,sleep,healthcare | Yes | +9000% | 40500 | Exploding | Exponential | Low | Positive | Stationary | Past 5 years | Facebook: 0.77, Instagram: 0.74, LinkedIn: 0.77, Pinterest: 0.70, Reddit: 1.00, TikTok: 0.94, Twitter: 0.73, YouTube: 0.77 |
| Foldover leggings | These leggings feature a foldable waistband that allows for adjustable waist height, providing both comfort and style. They are distinguished by their versatility, making them suitable for both casual and athletic wear, and remain popular for their adaptability to different body shapes and preferences. Foldover leggings are particularly favored by individuals seeking comfortable and flexible clothing options for everyday activities and workouts. | product,fitness,fashion | No | +8600% | 12100 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.32, Instagram: 0.41, LinkedIn: 0.00, Pinterest: 0.61, Reddit: 0.41, TikTok: 0.47, Twitter: 0.10, YouTube: 0.12 |
| Peptide stack | The term refers to a combination of peptides utilized in fitness and bodybuilding to enhance muscle growth, promote a lean physique, and expedite recovery. These peptides work synergistically to stimulate muscle protein synthesis, increase growth hormone levels, and improve overall athletic performance, distinguishing them from other supplements by their targeted approach to muscle development. The peptide stack is primarily aimed at bodybuilders, athletes, and fitness enthusiasts seeking to optimize muscle gain and recovery efficiency. | health,science,fitness,supplements,healthcare | No | +8500% | 390 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.32, Instagram: 0.54, LinkedIn: 0.20, Pinterest: 0.11, Reddit: 0.53, TikTok: 0.66, Twitter: 0.32, YouTube: 0.39 |
| Red light Therapy belt | Wearable devices designed to provide infrared light therapy for muscle pain relief, fat reduction, and overall wellness. These belts are flexible, often come with a timer, and are available in a price range from $49.99 to $159.00, distinguishing themselves with their convenience and ease of use. They are primarily targeted at individuals seeking non-invasive methods for pain management and wellness enhancement. | health,ecommerce,fitness,personal-care | No | +7900% | 3600 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.60, Instagram: 0.49, LinkedIn: 0.26, Pinterest: 0.60, Reddit: 0.41, TikTok: 0.64, Twitter: 0.00, YouTube: 0.50 |
| pudolla | Brand specializing in men's athletic wear, particularly running and workout shorts. Pudolla's products are designed to be lightweight, quick-drying, and often feature zipper pockets, differentiating them from competitors by focusing on functionality and convenience. The target demographic includes active men seeking durable and practical athletic wear for running and workouts. | business,health,fashion,retail,fitness,clothing | Yes | +7300% | 880 | Regular | Accelerating | Medium | Positive | Stationary | Past 5 years | Facebook: 0.51, Instagram: 0.41, LinkedIn: 0.06, Pinterest: 0.76, Reddit: 0.27, TikTok: 0.43, Twitter: 0.35, YouTube: 0.31 |
| Foldover shorts | These are a type of women's clothing featuring a foldable waistband, offering adjustable coverage and comfort. They are often used in casual and athletic settings, providing versatility and ease of movement. Foldover shorts are popular among women seeking comfortable and adaptable attire for both leisure and exercise activities. | product,fashion,fitness | No | +5700% | 4400 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.34, Instagram: 0.37, LinkedIn: 0.00, Pinterest: 0.66, Reddit: 0.09, TikTok: 0.46, Twitter: 0.00, YouTube: 0.14 |
| Beef heart supplement | Dietary supplements derived from the heart tissue of cows, often used for their potential health benefits. These supplements are believed to support cardiovascular health and provide essential nutrients such as Coenzyme Q10, B vitamins, iron, and zinc. They are typically consumed by individuals seeking to enhance their nutrient intake, particularly those following a carnivore or ancestral diet. | health,lifestyle,supplements,nutrition,fitness | No | +3900% | 260 | Regular | Accelerating | Low | Positive | Declining | Past 5 years | Facebook: 0.01, Instagram: 0.00, LinkedIn: 0.00, Pinterest: 0.24, Reddit: 0.00, TikTok: 0.06, Twitter: 0.00, YouTube: 0.00 |
| Rucking shoes | Specialized footwear designed for walking or hiking with a weighted backpack, offering enhanced comfort, stability, and support. These shoes are distinguished by their durability and ability to handle long distances and challenging terrains, making them suitable for rigorous physical activities. Rucking shoes are primarily targeted at outdoor enthusiasts and fitness individuals who engage in rucking as a form of exercise or training. | health,fashion,fitness,shoes,manufacturing | No | +3800% | 1600 | Regular | Accelerating | Medium | Positive | Growing | Past 5 years | Facebook: 0.06, Instagram: 0.10, LinkedIn: 0.00, Pinterest: 0.09, Reddit: 0.41, TikTok: 0.00, Twitter: 0.15, YouTube: 0.12 |
| Body Sculpting Massager | Devices designed to help reduce cellulite and sculpt the body by massaging areas such as the belly, legs, and arms. These massagers often feature multiple washable pads and can be electric, aiming to improve skin appearance and tone by enhancing blood circulation and breaking down fat deposits. They are primarily targeted at individuals looking to improve their body contour and reduce the appearance of cellulite. | beauty,health,ecommerce,skincare,fitness,personal-care,cpg | No | +3700% | 1900 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.37, Instagram: 0.37, LinkedIn: 0.00, Pinterest: 0.47, Reddit: 0.00, TikTok: 0.41, Twitter: 0.10, YouTube: 0.34 |
| FitnessAI | FitnessAI is a software company that offers an iPhone app designed to generate personalized workout plans using artificial intelligence. The app optimizes sets, reps, and weights for each exercise based on extensive data from over 5.9 million workouts and 40,000 users, aiming to help users achieve strength and fitness goals more efficiently. FitnessAI primarily targets fitness enthusiasts and individuals looking for data-driven, customized workout solutions. | business,technology,health,ai,fitness,productivity | Yes | +3000% | 5400 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.32, Instagram: 0.48, LinkedIn: 0.43, Pinterest: 0.24, Reddit: 0.46, TikTok: 0.38, Twitter: 0.38, YouTube: 0.40 |
| Truemed | Payment mechanism that enables health and wellness businesses to accept HSA/FSA funds. Truemed can be deployed easily, often in under 30 minutes, without requiring any engineering effort from the business, making it a convenient solution for integrating health-related financial transactions. This service is particularly beneficial for health and wellness businesses looking to streamline payment processes and offer more flexible payment options to their customers. | health,fitness,supplements,nutrition | Yes | +2400% | 27100 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.57, Instagram: 0.59, LinkedIn: 0.67, Pinterest: 0.43, Reddit: 0.65, TikTok: 0.66, Twitter: 0.67, YouTube: 0.40 |
| Pilates socks | Specialized socks designed to provide open-toe foot balance and grippy stability for both women and men. They often feature non-slip grips on the soles to enhance traction and stability during Pilates exercises, differentiating them from regular socks. Pilates socks are particularly beneficial for individuals practicing Pilates, yoga, or other floor-based exercises, aiming to improve their balance and prevent slipping. | health,fashion,fitness,clothing | No | +1900% | 90500 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.63, Instagram: 0.74, LinkedIn: 0.26, Pinterest: 0.85, Reddit: 0.50, TikTok: 0.82, Twitter: 0.50, YouTube: 0.48 |
| Beet root with maca | This combination is often used in dietary supplements for its potential benefits on energy levels, circulation, and overall vitality. Beet root is recognized for its ability to improve blood flow and lower blood pressure, while maca root is valued for enhancing energy and balancing hormones. These supplements are typically targeted at individuals seeking natural ways to boost energy and improve cardiovascular health. | health,food-beverage,lifestyle,supplements,nutrition,fitness | No | +1800% | 390 | Regular | Accelerating | Low | Positive | Stationary | Past 5 years | Facebook: 0.14, Instagram: 0.30, LinkedIn: 0.00, Pinterest: 0.22, Reddit: 0.00, TikTok: 0.41, Twitter: 0.00, YouTube: 0.04 |
| Walking pad | Compact, portable treadmills designed for use in small spaces like home offices. They are quiet, often come with remote controls, and are suitable for light exercise while working at a standing desk. Walking pads are ideal for individuals looking to incorporate light physical activity into their daily routine without needing a full-sized treadmill. | health,home,fitness,furniture | No | +1700% | 550000 | Exploding | Exponential | Low | Positive | Declining | Past 5 years | Facebook: 1.00, Instagram: 0.87, LinkedIn: 0.54, Pinterest: 0.93, Reddit: 0.91, TikTok: 1.00, Twitter: 0.74, YouTube: 0.87 |
| Puppy yoga | Puppy yoga is a unique form of yoga that incorporates puppies into the practice. Participants perform traditional yoga poses while puppies roam around, interact, and sometimes playfully interrupt the poses, creating a joyful and serene atmosphere. This activity is particularly appealing to yoga enthusiasts and animal lovers who seek a fun and relaxing experience that also provides an opportunity for bonding with puppies. | health,lifestyle,fitness,pets | No | +1660% | 74000 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.94, Instagram: 1.00, LinkedIn: 0.59, Pinterest: 0.75, Reddit: 0.62, TikTok: 0.93, Twitter: 0.67, YouTube: 0.75 |
| Bpc157 | A peptide studied for its potential therapeutic effects, particularly in healing and recovery. Derived from a protein in the stomach, it is believed to have regenerative properties, aiding in wound healing, muscle and tendon repair, and offering protective effects on the gastrointestinal tract. Primarily of interest to researchers and medical professionals exploring new treatments for tissue repair and recovery. | health,science,pharma,healthcare,fitness | No | +1520% | 301000 | Exploding | Exponential | Low | Neutral | Growing | Past 5 years | Facebook: 0.48, Instagram: 0.64, LinkedIn: 0.42, Pinterest: 0.17, Reddit: 0.91, TikTok: 0.52, Twitter: 0.66, YouTube: 0.56 |
| Therabody | A company known for its wellness and recovery products, particularly its percussive therapy devices like the Theragun. These devices are designed to help with muscle recovery, pain relief, and overall physical wellness, and the company also offers other products such as compression therapy devices, vibrating rollers, and CBD products. Therabody aims to provide solutions for both professional athletes and everyday users to enhance their physical health and recovery processes. | business,technology,health,retail,fitness,healthcare | Yes | +1150% | 74000 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.78, Instagram: 0.82, LinkedIn: 0.73, Pinterest: 0.78, Reddit: 0.84, TikTok: 0.76, Twitter: 0.73, YouTube: 0.64 |
| Oversized gym shirt | A type of athletic wear designed to provide comfort and ease of movement during physical activities. Oversized gym shirts feature a loose fit that allows for better air circulation and a greater range of motion, making them suitable for various exercises and casual wear. They are popular among fitness enthusiasts and individuals who prioritize comfort and style in their workout attire. | health,fashion,fitness,clothing | No | +967% | 9900 | Exploding | Exponential | Medium | Neutral | Stationary | Past 5 years | Facebook: 0.12, Instagram: 0.23, LinkedIn: 0.00, Pinterest: 0.53, Reddit: 0.00, TikTok: 0.47, Twitter: 0.10, YouTube: 0.21 |
| Gymreapers | Fitness brand that offers high-quality gym and weightlifting gear, including weightlifting belts, training shorts, and weightlifting shirts. Gymreapers differentiates itself by providing durable and well-reviewed products that cater to serious fitness enthusiasts and weightlifters. The brand primarily targets individuals who are dedicated to strength training and seek reliable, performance-enhancing gym equipment. | business,health,ecommerce,retail,fitness | Yes | +900% | 22200 | Exploding | Exponential | High | Positive | Stationary | Past 5 years | Facebook: 0.66, Instagram: 0.81, LinkedIn: 0.51, Pinterest: 0.71, Reddit: 0.42, TikTok: 0.84, Twitter: 0.49, YouTube: 0.65 |
| ritfit | Brand specializing in fitness equipment, particularly for home gyms. RitFit offers products such as power cages, leg press and hack squat machines, and comprehensive home gym packages, differentiating itself with a focus on affordability and versatility. The brand primarily targets fitness enthusiasts and individuals looking to set up home gyms with reliable and cost-effective equipment. | business,health,retail,fitness | Yes | +900% | 8100 | Exploding | Exponential | Low | Neutral | Growing | Past 5 years | Facebook: 0.74, Instagram: 0.67, LinkedIn: 0.34, Pinterest: 0.74, Reddit: 0.67, TikTok: 0.80, Twitter: 0.55, YouTube: 0.67 |
| Aod 9604 | AOD 9604 is a peptide derived from a fragment of human growth hormone, primarily researched for its potential fat-burning properties. Despite its potential uses, AOD 9604 is not FDA-approved, and its safety and efficacy have not been fully established, differentiating it from other weight management solutions. This peptide is often of interest to individuals exploring alternative weight loss methods, though it is important to note the lack of regulatory approval and comprehensive clinical validation. | health,science,fitness,supplements,pharma | No | +890% | 22200 | Exploding | Exponential | Low | Neutral | Growing | Past 5 years | Facebook: 0.41, Instagram: 0.54, LinkedIn: 0.20, Pinterest: 0.42, Reddit: 0.77, TikTok: 0.74, Twitter: 0.32, YouTube: 0.49 |
| Boxing machine | A device used for training and entertainment purposes, typically consisting of a punching bag or target that users strike to measure their punching power, speed, and accuracy. Different types of boxing machines include arcade versions for amusement, training machines for athletes, and smart machines with Bluetooth connectivity for performance tracking. These machines are beneficial for both fitness enthusiasts and professional athletes looking to improve their boxing skills. | health,fitness,home,product,sports,technology,ecommerce,automation | No | +857% | 22200 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.86, Instagram: 0.77, LinkedIn: 0.34, Pinterest: 0.85, Reddit: 0.51, TikTok: 0.93, Twitter: 0.57, YouTube: 0.81 |
| Tb500 | A synthetic peptide often associated with potential benefits in healing and recovery, Tb500 is a synthetic version of Thymosin Beta-4, a naturally occurring peptide found in high concentrations in blood platelets and wound fluid. It is believed to promote healing by reducing inflammation, increasing cell migration, and supporting the formation of new blood vessels. While sometimes used in veterinary medicine and by athletes, its use in humans is not approved by regulatory agencies like the FDA. | health,science,pharma,healthcare,fitness | No | +809% | 74000 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.53, Instagram: 0.63, LinkedIn: 0.46, Pinterest: 0.58, Reddit: 0.93, TikTok: 0.66, Twitter: 0.59, YouTube: 0.59 |
| Compression boots | Compression boots are therapeutic devices designed to enhance blood flow in the legs, aiding in the efficient elimination of waste products from the body. They are commonly used in sports recovery and physical therapy to reduce muscle soreness and improve circulation, distinguishing themselves by their ability to provide targeted compression therapy. These boots are particularly beneficial for athletes, individuals undergoing physical rehabilitation, and those seeking to improve leg circulation. | health,industry,fitness,healthcare,manufacturing | No | +800% | 22200 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.69, Instagram: 0.75, LinkedIn: 0.43, Pinterest: 0.60, Reddit: 0.50, TikTok: 0.66, Twitter: 0.42, YouTube: 0.61 |
| Cjc 1295 | CJC-1295 is a synthetic peptide often associated with bodybuilding and anti-aging due to its ability to stimulate the release of growth hormone from the pituitary gland. This peptide is valued for its potential to enhance muscle growth, promote fat loss, and improve recovery times. It primarily attracts bodybuilders and individuals interested in anti-aging therapies, although its use is regulated and may carry potential side effects. | health,science,pharma,fitness,healthcare | No | +733% | 27100 | Exploding | Exponential | Low | Neutral | Growing | Past 5 years | Facebook: 0.49, Instagram: 0.63, LinkedIn: 0.35, Pinterest: 0.42, Reddit: 0.91, TikTok: 0.71, Twitter: 0.36, YouTube: 0.50 |
| Tavi socks | Grip socks designed for activities such as Pilates, yoga, ballet, and barre, offering stability and comfort. These socks are available in a variety of styles and colors, catering to different preferences and enhancing performance by preventing slipping during exercises. They are particularly beneficial for fitness enthusiasts and individuals participating in activities that require balance and grip. | health,fashion,lifestyle,fitness,clothing,shoes | Yes | +700% | 4400 | Exploding | Exponential | High | Negative | Stationary | Past 5 years | Facebook: 0.13, Instagram: 0.22, LinkedIn: 0.00, Pinterest: 0.23, Reddit: 0.28, TikTok: 0.06, Twitter: 0.00, YouTube: 0.04 |
| Waver vibration plate | A Waver vibration plate is a fitness device that uses whole-body vibration technology to enhance workouts by stimulating muscle contractions. It features a platform that vibrates at various intensities and frequencies, helping to improve muscle strength, flexibility, and circulation. This equipment is ideal for individuals looking to maximize their exercise routines, improve fitness levels, and achieve better overall body conditioning. | health,fitness,sports-outdoors,home,sports | No | +692% | 2400 | Exploding | Exponential | Low | Positive | Growing | Past 5 years | Facebook: 0.56, Instagram: 0.37, LinkedIn: 0.00, Pinterest: 0.52, Reddit: 0.28, TikTok: 0.48, Twitter: 0.10, YouTube: 0.43 |
| Rucking vest | A weighted vest designed for the activity of rucking, which involves walking or hiking with additional weight to enhance cardiovascular fitness and strength. This vest is distinguished by its ability to distribute weight evenly across the torso, providing a challenging workout that can improve endurance and muscle tone. It is primarily used by fitness enthusiasts and military personnel seeking to increase the intensity of their training routines. | fitness,health,manufacturing,lifestyle | No | +686% | 9900 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.51, Instagram: 0.33, LinkedIn: 0.06, Pinterest: 0.24, Reddit: 0.28, TikTok: 0.43, Twitter: 0.37, YouTube: 0.30 |
| Knee massager | A device designed to alleviate knee pain and discomfort through a combination of heat, vibration, and sometimes red light therapy. It is portable, often hands-free, and rechargeable, making it convenient for regular use, with prices ranging from approximately $37.99 to $169.95 depending on the features and brand. This product is particularly beneficial for individuals suffering from chronic knee pain, arthritis, or those recovering from knee injuries. | business,health,ecommerce,retail,personal-care,fitness | No | +669% | 22200 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.74, Instagram: 0.66, LinkedIn: 0.43, Pinterest: 0.72, Reddit: 0.49, TikTok: 0.85, Twitter: 0.50, YouTube: 0.71 |
| Lymphatic drainage machine | A device used to stimulate the lymphatic system, which plays a vital role in the body's immune function. These machines often employ methods such as air pressure, vibration, or massage to enhance lymphatic flow, reduce swelling, and improve circulation. They are primarily utilized in therapeutic settings and are beneficial for individuals seeking to alleviate lymphatic congestion or improve overall circulation. | beauty,health,skincare,healthcare,fitness | No | +664% | 12100 | Exploding | Exponential | Medium | Positive | Declining | Past 5 years | Facebook: 0.48, Instagram: 0.34, LinkedIn: 0.06, Pinterest: 0.47, Reddit: 0.29, TikTok: 0.53, Twitter: 0.35, YouTube: 0.36 |
| Grip socks | Specialized socks designed to provide better traction and stability. They are commonly used in sports like football to reduce foot movement within the shoe, which decreases friction and the likelihood of developing blisters. This can be particularly beneficial during long training sessions or matches, as it helps maintain comfort and performance. | health,fashion,fitness,healthcare,clothing | No | +614% | 201000 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.84, Instagram: 0.97, LinkedIn: 0.50, Pinterest: 0.86, Reddit: 0.62, TikTok: 0.95, Twitter: 0.52, YouTube: 0.69 |
| Flare leggings | A type of leggings characterized by a flared bottom, available in various designs and materials. Flare leggings are popular for both casual wear and activities like yoga, offering a stylish alternative to traditional leggings with added comfort and flexibility. They are particularly favored by individuals seeking versatile and fashionable activewear options. | fitness,clothing,fashion | No | +608% | 110000 | Exploding | Exponential | Medium | Positive | Declining | Past 5 years | Facebook: 0.86, Instagram: 0.83, LinkedIn: 0.28, Pinterest: 1.00, Reddit: 0.60, TikTok: 0.93, Twitter: 0.56, YouTube: 0.63 |
| voltrx | Brand specializing in electric shaker bottles designed for mixing protein shakes and other beverages. Their products feature electric motors for efficient mixing, USB rechargeable batteries, and are made from BPA-free materials, differentiating them from traditional shaker bottles. These products are targeted at fitness enthusiasts and individuals who regularly consume protein shakes and other mixed beverages. | business,technology,health,retail,fitness,supplements | Yes | +544% | 2400 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.47, Instagram: 0.53, LinkedIn: 0.27, Pinterest: 0.59, Reddit: 0.43, TikTok: 0.69, Twitter: 0.35, YouTube: 0.59 |
| Copenhagen plank | Exercise that is useful for strengthening the hip adductors and the outer thighs. It helps reduce soreness and is beneficial for lateral-style movements, playing a role in protecting various joints in the leg and preventing injuries. The Copenhagen plank is particularly beneficial for athletes and individuals looking to enhance their lower body strength and stability. | health,fitness,healthcare | No | +506% | 40500 | Exploding | Exponential | High | Positive | Growing | Past 5 years | Facebook: 0.47, Instagram: 0.65, LinkedIn: 0.33, Pinterest: 0.47, Reddit: 0.48, TikTok: 0.53, Twitter: 0.39, YouTube: 0.74 |
| Kinder's | Company specializing in BBQ products such as seasonings, rubs, and sauces. Founded in 1946, it is dedicated to providing high-quality and flavorful food products, differentiating itself through its long-standing tradition and commitment to taste. The target demographic includes BBQ enthusiasts and home cooks seeking premium BBQ flavors and seasonings. | business,health,food-beverage,industry,lifestyle,food,cpg,energy,supply-chain,baby,education,fitness | Yes | +467% | 673000 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.78, Instagram: 0.76, LinkedIn: 0.58, Pinterest: 0.77, Reddit: 0.72, TikTok: 0.76, Twitter: 0.60, YouTube: 0.66 |
| Gorilla mind | Brand that offers fitness and energy products, including pre-workout supplements and energy drinks. Gorilla Mind differentiates itself with well-reviewed products available in various flavors, aiming to enhance physical performance and energy levels. The target demographic includes fitness enthusiasts and athletes seeking effective supplements to boost their workouts and energy levels. | health,fitness,supplements,sports-outdoors,sports | Yes | +456% | 60500 | Exploding | Exponential | High | Positive | Stationary | Past 5 years | Facebook: 0.59, Instagram: 0.68, LinkedIn: 0.53, Pinterest: 0.56, Reddit: 0.91, TikTok: 0.82, Twitter: 0.67, YouTube: 0.66 |
| Picsil | A company specializing in professional sports equipment for cross training and fitness. Picsil offers a wide range of products designed to enhance performance in exercises such as pull-ups, chest to bar, and muscle-ups, distinguishing itself with high-quality materials and innovative designs. The target demographic includes fitness enthusiasts and athletes looking to improve their training efficiency and performance. | business,health,entertainment,retail,fitness | Yes | +415% | 33100 | Exploding | Exponential | High | Positive | Stationary | Past 5 years | Facebook: 0.61, Instagram: 0.70, LinkedIn: 0.44, Pinterest: 0.65, Reddit: 0.49, TikTok: 0.52, Twitter: 0.45, YouTube: 0.60 |
| lifepro | Company that offers a range of fitness and recovery equipment, particularly focusing on vibration plates designed for joint relief, muscle relief, strength boost, and overall fitness. LifePro differentiates itself by providing well-reviewed products that come with a 30-day return policy, ensuring customer satisfaction and confidence in their purchases. The target demographic includes individuals seeking effective fitness and recovery solutions, particularly those with joint or muscle issues, as well as fitness enthusiasts looking to enhance their workout routines. | business,health,ecommerce,retail,fitness,sleep | Yes | +355% | 49500 | Exploding | Exponential | High | Positive | Growing | Past 5 years | Facebook: 0.83, Instagram: 0.74, LinkedIn: 0.57, Pinterest: 0.79, Reddit: 0.60, TikTok: 0.78, Twitter: 0.54, YouTube: 0.73 |
| Pilates leggings | Activewear designed specifically for Pilates, these leggings offer stretch, breathability, and comfort to enhance performance during workouts. They are often characterized by high waistbands and moisture-wicking properties, which help in maintaining comfort and dryness. Pilates leggings are primarily targeted at individuals who practice Pilates and seek functional and comfortable attire for their exercise routines. | health,fashion,fitness,clothing,manufacturing | No | +350% | 2900 | Exploding | Exponential | High | Positive | Growing | Past 5 years | Facebook: 0.32, Instagram: 0.38, LinkedIn: 0.00, Pinterest: 0.62, Reddit: 0.05, TikTok: 0.42, Twitter: 0.10, YouTube: 0.40 |
| Cotsoco | A leading B2C e-commerce company based in the United States that focuses on sports health. The company promotes the idea of maintaining health through sports and offers products such as mini muscle massagers, differentiating itself by specializing in sports-related health products. Cotsoco primarily targets fitness enthusiasts and individuals seeking to improve their health through sports and physical activity. | health,fitness,personal-care | Yes | +311% | 880 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.48, Instagram: 0.38, LinkedIn: 0.06, Pinterest: 0.47, Reddit: 0.32, TikTok: 0.54, Twitter: 0.38, YouTube: 0.44 |
| masseters | The masseter is a powerful muscle involved in the process of mastication, or chewing. It originates from the zygomatic arch and inserts along the angle and lateral surface of the mandibular ramus, playing a crucial role in elevating the mandible. This muscle is essential for individuals who require strong and efficient chewing capabilities. | health,science,fitness,pharma,healthcare | No | +285% | 74000 | Exploding | Exponential | High | Neutral | Stationary | Past 5 years | Facebook: 0.42, Instagram: 0.63, LinkedIn: 0.06, Pinterest: 0.00, Reddit: 0.00, TikTok: 0.52, Twitter: 0.52, YouTube: 0.33 |
| Rucking shoes | Specialized footwear designed for the activity of rucking, which involves walking or hiking with a weighted backpack. These shoes are crafted to provide support, comfort, and durability to manage the added weight and various terrains, often featuring enhanced cushioning, sturdy soles, and good traction. Rucking shoes are ideal for individuals who engage in rucking activities and require reliable footwear to ensure stability and reduce the risk of injury. | health,fashion,lifestyle,fitness,shoes | No | +267% | 1600 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.06, Instagram: 0.10, LinkedIn: 0.00, Pinterest: 0.09, Reddit: 0.41, TikTok: 0.00, Twitter: 0.15, YouTube: 0.12 |
| Splits59 | Women's activewear brand inspired by the beauty of sport and the power of intelligent design. The brand focuses on creating innovative garments that combine technically advanced fabrics with sleek silhouettes and a directional attitude, differentiating itself through high-performance design. Splits59 primarily targets women who seek stylish, functional, and high-quality activewear for their fitness and lifestyle needs. | business,health,fashion,retail,fitness,clothing | Yes | +263% | 18100 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.54, Instagram: 0.72, LinkedIn: 0.38, Pinterest: 0.92, Reddit: 0.40, TikTok: 0.68, Twitter: 0.51, YouTube: 0.37 |
| Mini massage gun | Compact, portable devices designed to provide muscle relief and relaxation through percussive therapy. These smaller versions of standard massage guns are easy to carry and use, often featuring multiple speed settings and various attachments for targeting different muscle groups. They are popular among athletes and individuals seeking convenient ways to alleviate muscle soreness and enhance recovery. | product,health,fitness,technology,lifestyle,personal-care,healthcare | No | +239% | 22200 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.73, Instagram: 0.66, LinkedIn: 0.31, Pinterest: 0.66, Reddit: 0.52, TikTok: 0.67, Twitter: 0.45, YouTube: 0.66 |
| Lifting straps | Tools used to assist in heavier lifts such as deadlifts, Olympic lifts, chins, pull-ups, and barbell rows by securing the lifter's grip on the bar. They allow lifters to lift heavier weights without grip strength being the limiting factor, thus enhancing overall lifting performance. Advanced lifters who aim to maximize their lifting potential benefit the most from using lifting straps. | health,industry,fitness,manufacturing | No | +223% | 110000 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.73, Instagram: 0.82, LinkedIn: 0.39, Pinterest: 0.83, Reddit: 0.63, TikTok: 0.90, Twitter: 0.53, YouTube: 0.71 |
| Touchscreen MP3 Player | A touchscreen MP3 player is a portable media device that features a touch-sensitive display for navigation and control, allowing users to play digital audio files and often additional media such as videos and photos. This type of MP3 player typically includes modern features such as Bluetooth connectivity, expandable storage, and support for various audio formats, offering an intuitive user experience similar to that of smartphones. Touchscreen MP3 players are targeted at music enthusiasts and users who prefer a dedicated device for media playback with tactile convenience and longer battery life compared to multipurpose devices. | media,entertainment,technology,fitness,sports | No | +200% | 1600 | Regular | Accelerating | High | Neutral | Growing | Past 5 years | Facebook: 0.22, Instagram: 0.22, LinkedIn: 0.00, Pinterest: 0.32, Reddit: 0.36, TikTok: 0.31, Twitter: 0.00, YouTube: 0.34 |
| adidas Essentials | The adidas Essentials collection features clothes and shoes designed for comfort and performance. This collection includes sporty and stylish basics that cater to both your look and lifestyle, offering versatile options for everyday wear. The target demographic for adidas Essentials includes individuals seeking functional yet fashionable athletic wear for casual and active use. | business,health,fashion,retail,fitness | Yes | +186% | 8100 | Exploding | Exponential | Medium | Positive | Stationary | Past 5 years | Facebook: 0.76, Instagram: 0.80, LinkedIn: 0.27, Pinterest: 0.96, Reddit: 0.49, TikTok: 0.58, Twitter: 0.60, YouTube: 0.49 |
| Sunlighten | Company specializing in infrared sauna technology, established in 1999. Sunlighten differentiates itself with 23 global patents on its technology and design, providing an optimized wellness experience through advanced infrared therapy. The target demographic includes health-conscious individuals seeking innovative wellness solutions and therapeutic benefits from infrared saunas. | business,health,home,retail,fitness,personal-care | Yes | +184% | 6600 | Exploding | Exponential | High | Positive | Growing | Past 5 years | Facebook: 0.75, Instagram: 0.68, LinkedIn: 0.56, Pinterest: 0.63, Reddit: 0.59, TikTok: 0.52, Twitter: 0.49, YouTube: 0.62 |
| born primitive | Born Primitive is a company that specializes in high-quality workout apparel, catering to athletes and fitness enthusiasts. The company differentiates itself by offering durable and functional clothing designed to withstand intense physical activities, with a particular focus on performance and comfort. Born Primitive primarily targets athletes, CrossFit enthusiasts, and individuals seeking reliable and stylish workout gear. | business,health,fashion,retail,fitness,clothing | Yes | +182% | 74000 | Regular | Accelerating | High | Positive | Growing | Past 5 years | Facebook: 0.67, Instagram: 0.66, LinkedIn: 0.51, Pinterest: 0.83, Reddit: 0.64, TikTok: 0.52, Twitter: 0.39, YouTube: 0.60 |
| cotopaxi | Cotopaxi is an outdoor gear and apparel company known for its commitment to sustainability and social impact. The company produces high-quality, durable products designed for adventure and outdoor activities, using recycled and responsibly sourced materials. Cotopaxi primarily targets environmentally conscious consumers and outdoor enthusiasts who value ethical practices and sustainable products. | lifestyle,eco,social-media,sports-outdoors,fashion,fitness,sports | Yes | +175% | 368000 | Regular | Accelerating | Low | Positive | Declining | Past 5 years | Facebook: 1.00, Instagram: 1.00, LinkedIn: 0.96, Pinterest: 1.00, Reddit: 1.00, TikTok: 1.00, Twitter: 1.00, YouTube: 0.98 |
| Ryse | RYSE Supplements is a company that produces and sells nutritional supplements, focusing on enhancing physical performance and overall health. Their product line includes pre-workouts, protein powders, creatine, and hydration aids, emphasizing premium quality ingredients, transparent labeling, and unique flavors developed in collaboration with popular brands. RYSE targets fitness enthusiasts, athletes, and individuals seeking to improve their health and workout performance with high-quality, effective supplements. | supplements,nutrition,health,fitness,software | Yes | +140% | 90500 | Regular | Accelerating | High | Positive | Stationary | Past 5 years | Facebook: 0.91, Instagram: 0.94, LinkedIn: 0.80, Pinterest: 0.87, Reddit: 0.97, TikTok: 0.99, Twitter: 0.90, YouTube: 1.00 |
| Sauna blanket | This portable device utilizes infrared heat to simulate the effects of a traditional sauna, offering relaxation, enhanced circulation, and potential benefits such as detoxification and weight loss. It stands out by providing a convenient and accessible way to experience sauna-like benefits without the need for a dedicated sauna space. The sauna blanket is particularly appealing to individuals seeking wellness and relaxation solutions that can be easily integrated into their home routines. | product,health,personal-care,home,lifestyle,fitness,healthcare | No | +134% | 60500 | Exploding | Exponential | High | Positive | Declining | Past 5 years | Facebook: 0.80, Instagram: 0.74, LinkedIn: 0.34, Pinterest: 0.75, Reddit: 0.52, TikTok: 0.71, Twitter: 0.52, YouTube: 0.63 |
| Bucked Up | Bucked Up is a fitness supplement brand renowned for its pre-workout formulas, energy drinks, and other performance-enhancing products. Their offerings include the flagship pre-workout, which contains 200mg of caffeine and 2.5g of beta-alanine, and the high-stimulant WOKE AF pre-workout with 333mg of caffeine and 3.2g of beta-alanine. Additionally, Bucked Up provides energy drinks, such as Bucked Up Energy, and hydration supplements like Bucked Up Hydration, designed to improve workout performance and recovery. The brand caters to athletes, fitness enthusiasts, and individuals seeking to enhance their exercise routines with scientifically formulated supplements. | business,health,retail,fitness,supplements | Yes | +126% | 135000 | Regular | Accelerating | Medium | Positive | Declining | Past 5 years | Facebook: 0.78, Instagram: 0.90, LinkedIn: 0.59, Pinterest: 0.73, Reddit: 0.83, TikTok: 0.91, Twitter: 0.72, YouTube: 0.75 |
| Infrared Sauna Blanket | A wellness device that uses infrared radiation to generate heat, mimicking the effects of a traditional sauna. Infrared sauna blankets are designed to improve blood circulation, enhance metabolism, and provide relaxation benefits, often considered more effective than traditional saunas due to deeper tissue penetration. These blankets are primarily targeted at individuals seeking health and wellness benefits, including improved circulation, detoxification, and relaxation. | business,health,home,retail,personal-care,fitness | No | +119% | 9900 | Exploding | Exponential | High | Positive | Stationary | Past 5 years | Facebook: 0.72, Instagram: 0.63, LinkedIn: 0.30, Pinterest: 0.70, Reddit: 0.48, TikTok: 0.59, Twitter: 0.37, YouTube: 0.55 |
| Comfier | Company specializing in designing, developing, and manufacturing electric massagers aimed at improving quality of life. Comfier differentiates itself through innovative massager products and over 20 years of industry experience, providing revitalizing massage experiences. The target demographic includes individuals seeking effective and convenient solutions for relaxation and muscle relief. | business,health,retail,fitness,personal-care | Yes | +115% | 9900 | Regular | Accelerating | High | Positive | Growing | Past 5 years | Facebook: 0.81, Instagram: 0.85, LinkedIn: 0.42, Pinterest: 0.76, Reddit: 0.69, TikTok: 0.79, Twitter: 0.69, YouTube: 0.70 |
| Foot Massage Mat | Foot massage mats are therapeutic tools designed to alleviate chronic neck, back, and foot pain by applying pressure to specific points on the feet, mimicking the effects of acupressure and reflexology. These mats help reduce foot pain and provide overall relaxation and stress relief, making them a valuable addition to wellness routines. They are particularly beneficial for individuals suffering from chronic pain, stress, or those seeking a non-invasive method to enhance their overall well-being. | health,home,ecommerce,fitness,personal-care | No | +115% | 2900 | Regular | Accelerating | High | Positive | Growing | Past 5 years | Facebook: 0.59, Instagram: 0.52, LinkedIn: 0.06, Pinterest: 0.62, Reddit: 0.29, TikTok: 0.59, Twitter: 0.35, YouTube: 0.41 |
| Lifting hooks | Devices used for grabbing and lifting loads with the help of equipment such as hoists or cranes. Typically equipped with a safety latch, lifting hooks prevent the disengagement of the lifting wire rope sling, chain, or rope to which the load is attached, ensuring secure handling of heavy materials. These hooks are essential for industries that require the movement of heavy objects, such as construction, manufacturing, and shipping. | health,industry,fitness,construction | No | +114% | 380 | Regular | Accelerating | Low | Neutral | Stationary | Past 5 years | Facebook: 0.55, Instagram: 0.53, LinkedIn: 0.34, Pinterest: 0.64, Reddit: 0.39, TikTok: 0.72, Twitter: 0.38, YouTube: 0.52 |
| hidratespark | Brand offering smart water bottles designed to help users track their water intake. These bottles feature Bluetooth technology to sync with a mobile app, LED glow reminders, and come in various models with different capacities and features, including insulated stainless steel options. The target demographic includes health-conscious individuals looking to improve their hydration habits through technology. | business,technology,health,retail,fitness,productivity | Yes | +113% | 22200 | Regular | Accelerating | Medium | Positive | Growing | Past 5 years | Facebook: 0.51, Instagram: 0.49, LinkedIn: 0.36, Pinterest: 0.62, Reddit: 0.75, TikTok: 0.52, Twitter: 0.50, YouTube: 0.53 |
| MiHIGH | Brand offering infrared sauna blankets designed for at-home use, promoting benefits such as exercise recovery, detoxification, and general wellbeing. MiHIGH differentiates itself by providing a convenient and accessible way to experience the benefits of infrared saunas, which are typically available only in specialized facilities. The product is particularly popular among elite athletes and individuals seeking to enhance their wellness routines from the comfort of their homes. | health,ecommerce,fitness,personal-care | Yes | +96% | 440 | Exploding | Exponential | Medium | Positive | Declining | Past 5 years | Facebook: 0.63, Instagram: 0.59, LinkedIn: 0.28, Pinterest: 0.38, Reddit: 0.44, TikTok: 0.58, Twitter: 0.37, YouTube: 0.56 |
| Leg compression massager | A leg compression massager is a therapeutic device that uses air pressure to apply rhythmic compression to the legs, promoting blood circulation, reducing muscle soreness, and alleviating fatigue. It often includes adjustable intensity levels, multiple massage modes, and targeted zones for calves, thighs, or feet. This product is primarily targeted at athletes, individuals with poor circulation or leg discomfort, and users seeking recovery and relaxation support. | fitness,health,personal-care,sports,sports-outdoors | No | +88% | 6600 | Exploding | Exponential | Medium | Positive | Growing | Past 5 years | Facebook: 0.51, Instagram: 0.27, LinkedIn: 0.06, Pinterest: 0.45, Reddit: 0.21, TikTok: 0.48, Twitter: 0.57, YouTube: 0.42 |
| Infrared sauna | A wellness device that uses infrared heaters to emit infrared light, which is absorbed by the skin as radiant heat. Unlike traditional saunas that heat the air around you, infrared saunas heat your body directly, potentially offering benefits such as improved circulation, detoxification, and relaxation. Infrared saunas are often used by individuals seeking therapeutic benefits, including athletes, people with chronic pain, and those looking to enhance their overall well-being. | business,technology,health,retail,healthcare,fitness | No | +86% | 201000 | Regular | Accelerating | High | Positive | Declining | Past 5 years | Facebook: 0.98, Instagram: 1.00, LinkedIn: 0.63, Pinterest: 0.97, Reddit: 0.71, TikTok: 0.85, Twitter: 0.69, YouTube: 0.83 |
| Sabi | Sabi can refer to multiple entities, including a boutique, a beauty salon, and fitness programs. These entities offer a range of services from women's apparel and gifts to beauty and fitness services, each catering to specific customer needs. The target demographic varies from women looking for trendy clothing to individuals seeking beauty treatments or holistic fitness programs. | business,beauty,health,fashion,retail,skincare,fitness | Yes | +86% | 110000 | Regular | Accelerating | Medium | Positive | Growing | Past 5 years | Facebook: 1.00, Instagram: 1.00, LinkedIn: 0.99, Pinterest: 1.00, Reddit: 1.00, TikTok: 1.00, Twitter: 1.00, YouTube: 1.00 |
| Portable sauna | Compact, easy-to-set-up devices designed for home use, typically including a steam generator and an enclosure. Some models offer additional features like remote controls, folding chairs, and red-light therapy, providing a convenient and customizable sauna experience. Portable saunas are ideal for individuals seeking the benefits of sauna therapy without the need for a permanent installation, often appealing to health-conscious consumers and those with limited space. | business,health,home,retail,fitness,furniture | No | +84% | 40500 | Exploding | Exponential | High | Positive | Growing | Past 5 years | Facebook: 0.80, Instagram: 0.63, LinkedIn: 0.41, Pinterest: 0.76, Reddit: 0.55, TikTok: 0.72, Twitter: 0.55, YouTube: 0.62 |
| Bala bangles | Wearable weights designed to add resistance to workouts, enhancing exercise effectiveness. These weights are crafted for comfort and versatility, allowing them to be worn on either wrists or ankles, which differentiates them from traditional weights. They are primarily targeted at fitness enthusiasts looking to intensify their workout routines with added resistance. | health,lifestyle,fitness,personal-care,design | Yes | +56% | 49500 | Exploding | Exponential | Low | Positive | Declining | Past 5 years | Facebook: 0.56, Instagram: 0.63, LinkedIn: 0.29, Pinterest: 0.76, Reddit: 0.56, TikTok: 0.79, Twitter: 0.35, YouTube: 0.56 |
| Electric Neck Massager | A device designed to relieve neck pain and tension through various massage techniques. Electric neck massagers often feature adjustable intensity levels, heat functions, and ergonomic designs to target specific muscle groups effectively, with some models mimicking the pressure and movements of a professional masseuse. These massagers are beneficial for individuals suffering from chronic neck pain, muscle stiffness, or those seeking relaxation and stress relief. | health,home,industry,personal-care,fitness,home-decor | No | +51% | 2900 | Regular | Accelerating | High | Neutral | Growing | Past 5 years | Facebook: 0.56, Instagram: 0.54, LinkedIn: 0.32, Pinterest: 0.65, Reddit: 0.26, TikTok: 0.58, Twitter: 0.10, YouTube: 0.57 |
| Hirt | Established in 1998, the Hitachi Incident Response Team (HIRT) functions as a Computer Security Incident Response Team (CSIRT) for Hitachi. It is responsible for handling and responding to computer security incidents within the company, ensuring the protection and integrity of Hitachi's information systems. HIRT primarily serves Hitachi's internal stakeholders, including employees and management, by mitigating security threats and maintaining cybersecurity standards. | health,fitness,personal-care | No | +44% | 8200 | Exploding | Exponential | Medium | Positive | Stationary | Past 5 years | Facebook: 0.95, Instagram: 0.94, LinkedIn: 0.94, Pinterest: 0.96, Reddit: 0.63, TikTok: 0.83, Twitter: 0.92, YouTube: 0.88 |
| Neck stretcher | A device designed to alleviate neck pain, improve cervical spine alignment, and provide traction to the neck area. Neck stretchers come in various forms such as pillows, hammocks, and inflatable braces, offering relief for conditions like TMJ, cervical spine issues, and general neck discomfort. These devices are primarily targeted at individuals suffering from chronic neck pain, stiffness, or those seeking to improve their posture and spinal health. | health,home,fitness,healthcare,personal-care | No | +43% | 12100 | Regular | Accelerating | Low | Positive | Growing | Past 5 years | Facebook: 0.66, Instagram: 0.56, LinkedIn: 0.30, Pinterest: 0.72, Reddit: 0.37, TikTok: 0.66, Twitter: 0.43, YouTube: 0.57 |
| Pelvic trainer | A device designed to help individuals strengthen their pelvic floor muscles. These devices often provide biofeedback via smartphone technology, allowing users to monitor their progress and improve muscle control, which can alleviate symptoms of stress and urge incontinence. Pelvic trainers are primarily targeted at adults, particularly women, who are seeking to enhance their pelvic floor health and manage incontinence issues. | technology,health,fitness,personal-care,healthcare | No | +40% | 1900 | Regular | Accelerating | Medium | Positive | Growing | Past 5 years | Facebook: 0.31, Instagram: 0.32, LinkedIn: 0.35, Pinterest: 0.43, Reddit: 0.27, TikTok: 0.46, Twitter: 0.35, YouTube: 0.39 |
| Adjustable Kettlebell | An adjustable kettlebell is a versatile fitness tool that allows users to change the weight of the kettlebell by adding or removing weight plates or inserts. It is designed to provide the benefits of multiple kettlebells in one compact piece of equipment, making it ideal for strength training, endurance exercises, and functional workouts. Adjustable kettlebells are popular among home gym users and fitness enthusiasts who seek space-saving solutions and customizable resistance levels for their workouts. | fitness,sports,design,health | No | +10% | 18100 | Regular | Accelerating | Low | Positive | Stationary | Past 5 years | Facebook: 0.65, Instagram: 0.51, LinkedIn: 0.26, Pinterest: 0.64, Reddit: 0.55, TikTok: 0.61, Twitter: 0.35, YouTube: 0.55 |
| Under desk elliptical | A portable exercise device designed to be used while seated, allowing users to move their legs in an elliptical motion. It provides a way to incorporate physical activity into the day, especially for those who spend long hours sitting at a desk, helping to combat the negative health effects associated with prolonged sitting. This device is particularly beneficial for office workers, remote employees, and anyone looking to stay active while performing sedentary tasks. | business,health,home,fitness,productivity,workplace | No | +7% | 14800 | Regular | Accelerating | High | Positive | Declining | Past 5 years | Facebook: 0.89, Instagram: 0.51, LinkedIn: 0.38, Pinterest: 0.75, Reddit: 0.54, TikTok: 0.72, Twitter: 0.48, YouTube: 0.66 |
